25 Jun

WIP Journal

VAISHNAVI SHIVRAM WILL LABEL FASHION, LIFESTYLE AND MARKETING TRENDS AS ‘HOT’ OR ‘NOT’ IN HER NEW WIP JOURNAL SERIES

Posted by Megha Roy
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From fast fashion to post-Covid predictions and impulse buying patterns, Vaishnavi is set to cover it all and more in...

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22 Jun

WIP Journal

FOR PRIYA AHLUWALIA, SUSTAINABILITY ISN’T JUST A TREND

Posted by Megha Roy
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Ahluwalia is setting the standard for sustainability in the UK. Exploring the life of deadstock and vintage clothing through a...

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21 Jun

WIP Journal

GETTING TO KNOW MERRYLIN BORO, A PROMINENT VOICE IN THE INDIAN FASHION COMMUNITY

Posted by Megha Roy
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Merrylin is one of the most recognisable faces in the Indian fashion industry. With campaigns for Bodice, NorBlackNorWhite, adidas Originals...

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18 Jun

WIP Journal

ICE-CREAM, YOU SCREAM, WE ALL SCREAM FOR AN INCLUSIVE WORLD

Posted by Megha Roy
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Using the undeniable power of nostalgia, the ‘No Walls’ T redesigns a popular Indian ice-cream brand logo from the ‘90s,...

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